01
Set Parameters
Define the case profile you want, the jurisdictions you serve, and the cost target for a signed engagement.
Built for law firms
Autonomous advertising and intake for law firms.
NemAds is an AI-operated platform that runs the full client acquisition path through direct integrations with Google Ads, Meta, and TikTok. The firm sets goals and approvals. The platform handles the rest.
Campaigns on Google Ads Meta Ads TikTok Ads
How it works
From campaign setup to signed engagement.
02
Prepare Campaigns
NemAds assembles campaigns, creative, and launch materials for review within the rules you set.
03
Run Media
Approved campaigns are launched and managed across Google, Meta, and TikTok through direct platform integrations.
04
Handle Intake
Inbound calls, forms, and messages are captured and routed into a structured intake workflow.
05
Qualify Prospects
Intake agents gather case details, screen for fit, and escalate to the firm when human involvement is needed.
06
Send Documents
Qualified prospects receive the firm's engagement materials and can complete signature steps electronically.
07
Learn From Outcomes
Signed-case signals feed attribution and optimization so campaigns improve against real business outcomes.
The platform
One operating system for client acquisition.
Campaign & Creative Generation
Campaign planning, asset generation, and launch preparation with firm-defined goals and approval points.
Advertising Control Plane
Ongoing campaign execution across Google, Meta, and TikTok with budget controls, governed changes, and creative refresh.
Intake & Qualification
Voice, SMS, and chat intake workflows that screen prospects, collect case details, and route exceptions to firm staff.
Contracts & Case Packaging
Engagement packets, e-sign steps, and document delivery for prospects who meet the firm's intake requirements.
Attribution & Reporting
Signed-case attribution tied to campaign performance — so optimization follows outcomes that matter, not vanity metrics.
Why NemAds
Built for law firms without marketing teams.
The product is designed around the concerns that matter to law firms: control, compliance, intake quality, and measurable business outcomes.
Direct Ad Platform Access
Ads run through official integrations with Google, Meta, and TikTok — not through resellers or opaque media buying layers.
TCPA Compliance Built In
The platform captures video evidence of consent through enterprise third-party solutions — addressing a direct liability concern for firms running digital intake.
Define What a Case Costs
The firm sets the case profile it wants and the cost per signed case it's willing to pay. The platform runs toward that target.
Intake Included, No Extra Stack
Intake agents are part of the platform, so firms don't need a separate intake stack to screen and route prospects.
E-Sign Built In
The firm's engagement documents are distributed and signed inside the same operating path as intake and qualification.
Build Your Own Marketing Asset
Every dollar spent improves future results through accumulated data and optimization. Campaign data stays exclusively with the firm — it can't be shared with anyone else and compounds as a competitive advantage over time.
No Spend, No Fee
Pricing is based on what the firm actually spends. No media spend means no fee.
Bar Compliance Rules Built In
Creative and workflow rules reflect the advertising constraints of the jurisdiction the firm operates in.
Business use
Software for governed ad execution and intake.
What NemAds does
NemAds is software for law firms. It prepares, launches, and optimizes campaigns, handles intake workflows, and ties signed engagements back to advertising outcomes.
Google Ads use
The platform is designed to use direct Google Ads API integrations for campaign management, governed changes, conversion signaling, and signed-case attribution for customer firms.
Operating model
NemAds is a software platform, not an agency. Firms define objectives, budgets, and approval thresholds while the system handles day-to-day execution inside those controls.
Product direction, stated plainly.
NemAds is in active development as a law-firm advertising and intake platform. This site describes the intended production use of the software, including direct ad-platform integrations and signed-case outcome tracking.